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12 Marketing Features You Should Build Into Your New Website

Posted by Heather Swick on 10/7/16 10:00 AM
Your website can, and should, be a valuable member of your sales team. With the right features, your site can bring quality leads and future clients to your business. There are certain features that separate the efficient, useful sites from the ones that are mostly ignored. Here are a dozen marketing features that can help your site work for you:
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Topics: Web Design

The Traditional Website Design Process Doesn't Work

Posted by Mark Hemmer on 9/28/16 10:30 AM

Everyone knows not to fix something that isn't broken. Weirdly, though, even when something is broken, it sometimes goes months or years without a fix. That's what is happening with the traditional website design process. It is clearly broken, but no one is saying anything. Companies keep buying websites and agencies keep building them, with a process that's detrimental to both. The traditional web design process is broken. This is why:

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Topics: Web Design

6 New Rules for Web Design

Posted by Heather Swick on 8/12/16 10:30 AM
It's no secret that a website is one of a business' greatest assets. An attractive, easy-to-navigate website can bring in new clients and quickly answer visitors' questions. If it's been awhile since you updated your site, you might be missing out on design opportunities that could make a major impact:
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Topics: Web Design

A New Approach to a New Website

Posted by Mark Hemmer on 8/1/16 10:30 AM

At most restaurants, the waitstaff will bring your meal and then, some time later, come by your table and ask 'how is everything tasting?' or 'did everything come out alright?' or 'is there anything else you need?' 

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Topics: Web Design

Make Better Business Decisions with Analytics

Posted by Mark Hemmer on 10/2/15 6:46 AM

The F-35 is a jet plane that Lockheed Martin once called ‘a flying computer.’

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Topics: Analytics, Strategy, Web Design, Website

Your Website Needs a Redesign

Posted by Mark Hemmer on 8/12/15 10:35 AM

I walked up and rechecked the address on my phone a few times.

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Topics: Design, Digital Marketing, Strategy, Industry Trends, Web Design, Website

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