Want VR for trade shows, but can't afford it? Here's a twist: you CAN. Building a virtual reality experience doesn't have to be prohibitively expensive. Depending on how you go about it, having a virtual reality experience to showcase your product at your next trade show may be more attainable than you think. Virtual reality can be an incredible tool for attracting potential customers and capturing leads. It's an innovative way to showcase your product that will leave a lasting impression with those who visit your display.